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MLB Commissioner Manfred Pushes for Centralized Local Broadcasts by 2028

4/15/2026

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Summary

Story summary

Major League Baseball Commissioner Rob Manfred aims to centralize local broadcasts by 2028 as regional sports networks face bankruptcy.
The MLB currently controls local broadcasts for half of its teams.
Streaming platforms like Netflix and Amazon seek broader sports coverage, increasing costs and bundling, while viewers face more options and personalized advertising and interactive content.

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Story summary

Major League Baseball Commissioner Rob Manfred aims to centralize local broadcasts by 2028 as regional sports networks face bankruptcy.
The MLB currently controls local broadcasts for half of its teams.
Streaming platforms like Netflix and Amazon seek broader sports coverage, increasing costs and bundling, while viewers face more options and personalized advertising and interactive content.