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Snoop Co-Founder Advocates Strategic Planning for Startup Success

4/17/2026

Summary

Story summary

Jem Walters, co-founder of the money-saving app Snoop, emphasizes taking time to plan and avoid rushing into development to improve startup outcomes.
He advises establishing clear goals and delivering working software quickly while upholding high quality and security standards.
Walters highlights partnerships with tech agencies and building in stages with short-term objectives.
Despite challenges like the pandemic, he views Snoop's acquisition by Vanquis as a positive outcome, merging strong digital capabilities with strategic growth.

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Story summary

Jem Walters, co-founder of the money-saving app Snoop, emphasizes taking time to plan and avoid rushing into development to improve startup outcomes.
He advises establishing clear goals and delivering working software quickly while upholding high quality and security standards.
Walters highlights partnerships with tech agencies and building in stages with short-term objectives.
Despite challenges like the pandemic, he views Snoop's acquisition by Vanquis as a positive outcome, merging strong digital capabilities with strategic growth.