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Coachella's 'Performative Camping' Trend Takes Social Media by Storm

4/18/2026

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Story summary
  • At Coachella, attendees transform camping by arranging elaborate setups behind their cars, including full-size beds and showers, a trend described as "performative camping."
  • The trend is amplified on social media through TikTok videos showcasing these campsites.
  • Ali Calder, a festival-goer, highlights the fun of decorating her campsite.
  • Some attendees find car camping practical due to challenging weather.
  • Critics question the effort amid the high costs of attending.