Story perspectives

UFL's Third Season Sees Mixed Attendance and Ratings

4/18/2026

Summary

Story summary

The UFL's third season, after the merger of the USFL and XFL, shows mixed results after three weeks.
Attendance remains a concern in Dallas and Houston, with Dallas Renegades averaging 6,601 fans.
Columbus and Louisville have drawn stronger crowds, averaging 14,810 and 12,558 fans.
Ratings are inconsistent, with Birmingham-St. Louis drawing over 1 million viewers and Louisville-Orlando 308,000, while competition may affect ratings and jeopardize the UFL's long-term prospects.

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Story summary

The UFL's third season, after the merger of the USFL and XFL, shows mixed results after three weeks.
Attendance remains a concern in Dallas and Houston, with Dallas Renegades averaging 6,601 fans.
Columbus and Louisville have drawn stronger crowds, averaging 14,810 and 12,558 fans.
Ratings are inconsistent, with Birmingham-St. Louis drawing over 1 million viewers and Louisville-Orlando 308,000, while competition may affect ratings and jeopardize the UFL's long-term prospects.