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NASCAR's Ratings Plummet: Former Driver Blames Leadership Failures

4/18/2026

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Story summary
  • NASCAR faces declining TV ratings and attendance, with the Bristol race illustrating the trend.
  • Jeremy Mayfield, a former NASCAR driver, criticized NASCAR and said it has lost the south.
  • Mayfield noted the event drew fewer viewers than a golf tournament, signaling a troubling trend.
  • The report acknowledges past missteps, including abandoning traditional fanbases and issues with the Next Gen car, and notes improvements like track returns and leadership changes.