Back to today’s briefing

Story perspectives

GoPro Launches Mission 1 Cameras, Pre-Orders Open Now

4/21/2026

50 12 Full Breakdown

Summary

Story summary

GoPro, Inc. announced Mission 1 pricing at the NAB Show, with Mission 1 Pro and Mission 1 Pro ILS at $699 and the entry-level Mission 1 at $599.
Discounts are available for GoPro subscribers.
The cameras feature a 50-megapixel 1-inch sensor and can record 8K video.
Pre-orders begin immediately and shipping is set for May 28, 2026.
GoPro aims for strong sales after recent financial losses and staff reductions.

1 of 1

Story summary

GoPro, Inc. announced Mission 1 pricing at the NAB Show, with Mission 1 Pro and Mission 1 Pro ILS at $699 and the entry-level Mission 1 at $599.
Discounts are available for GoPro subscribers.
The cameras feature a 50-megapixel 1-inch sensor and can record 8K video.
Pre-orders begin immediately and shipping is set for May 28, 2026.
GoPro aims for strong sales after recent financial losses and staff reductions.