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Disney+ Wins Sweden Men’s Champions League Rights, €5 bn Deal

4/30/2026

26 3 Full Breakdown

Summary

Story summary

Disney+ secured men’s Champions League rights in Sweden as the preferred bidder in the 19-market 2027-31 auction.
UEFA expects the new TV rights package to exceed €5 bn annually after 20-30% price hikes in its five biggest markets.
Disney already holds exclusive women’s Champions League rights through 2030 and Europa and Conference League rights in Sweden and Denmark.

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Story summary

Disney+ secured men’s Champions League rights in Sweden as the preferred bidder in the 19-market 2027-31 auction.
UEFA expects the new TV rights package to exceed €5 bn annually after 20-30% price hikes in its five biggest markets.
Disney already holds exclusive women’s Champions League rights through 2030 and Europa and Conference League rights in Sweden and Denmark.