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AMC Unveils NASCAR Series “Thunder Road” and Quest VR Launch

4/30/2026

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Summary

Story summary

AMC Global Media announced its first long-form drama with NASCAR, titled *Thunder Road*, starring Dennis Quaid, created by John Fusco with Taylor Elmore as showrunner, and scheduled for summer 2026 production and a 2027 premiere on AMC and AMC+.
Tim Clark and John Dahl of NASCAR Studio will serve as executive producers on *Thunder Road*.
AMC+ will launch on Meta Quest headsets in 2026.

History

Historical Context

Amazon’s video service began as Amazon Unbox in 2006, rebranded, and by 2015 added a Streaming Partners Program for third-party channels on Prime Video. Its growth to about 205 million paid Prime members worldwide paved the way for AMC Networks’ 2026 AMC+ launch on Meta Quest and a NASCAR Studio partnership for “Thunder Road” starring Dennis Quaid.

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Story summary

AMC Global Media announced its first long-form drama with NASCAR, titled *Thunder Road*, starring Dennis Quaid, created by John Fusco with Taylor Elmore as showrunner, and scheduled for summer 2026 production and a 2027 premiere on AMC and AMC+.
Tim Clark and John Dahl of NASCAR Studio will serve as executive producers on *Thunder Road*.
AMC+ will launch on Meta Quest headsets in 2026.

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