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Spotify Introduces Verified Artist Badge, Bans AI Impersonations

5/1/2026

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Story summary
  • Spotify is launching a “Verified by Spotify” badge for human artists, requiring concert dates, merchandise, socials and listener activity, and excluding AI profiles.
  • Over 99 % of searched artists, mostly independent, will receive the badge, which will appear on profiles and in search results soon.
  • After Sony Music demanded removal of over 135,000 AI impersonations, Spotify added “Artist Profile Protection,” while Deezer says AI tracks now make up 44 % of uploads.