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Laufey's “Mad Woman” Video Spurs Album Chart Return

5/3/2026

36 9 Full Breakdown

Summary

Laufey Releases Video

Laufey released the “Mad Woman” video in Los Angeles, in which she hits Hudson Williams with a snapper.
The shoot featured a 1960s look and included Olympic medallist Alyssa Liu and singer Megan Skiendiel.
Laufey added the song to a re-issued Grammy-winning album, prompting the album to re-enter the UK charts.
She performed on the Coachella bill, launched a Fortnite collaboration, and sold out two nights at London’s O2 Arena.

Summary

Laufey Explains Album

She says the new album prioritizes emotion over technique, intentionally leaving vocal cracks.
Her first love, described as thrilling yet unsettling, inspired tracks like “Lover Girl,” “Carouse,” and “A Cautionary Tale” that trace romance from reckless self-critique to post-breakup clarity.
Laufey links her early dating reluctance and ongoing anxiety to a strict classical training, which drives her to write songs to process feelings.

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Laufey Releases Video

Laufey released the “Mad Woman” video in Los Angeles, in which she hits Hudson Williams with a snapper.
The shoot featured a 1960s look and included Olympic medallist Alyssa Liu and singer Megan Skiendiel.
Laufey added the song to a re-issued Grammy-winning album, prompting the album to re-enter the UK charts.
She performed on the Coachella bill, launched a Fortnite collaboration, and sold out two nights at London’s O2 Arena.

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