Story perspectives
Millions May Miss World Cup Without India, China Broadcasts
5/5/2026
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Story summary
- FIFA lacks broadcast deals in India and China, risking millions of viewers missing the June 11, 2026 World Cup.
- Reliance-Disney offered $20 million for India’s rights, far below FIFA’s $100 million ask for 2026-2030.
- Sony declined to bid for India’s rights, calling the deal economically unsound.
- Broadcasters have five weeks to finalize deals and sell ads while FIFA’s agreements cover at least 175 territories and talks for India and China stay confidential.
