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Bayern Unveils Red 2026-27 Home Kit with Gold Detailing

5/5/2026

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Summary

Bayern Unveils Kit

Bayern Munich unveiled its 2026-27 home kit with a red base, tonal stripes, white trim and a thin gold fringe, the first gold detailing since 2012-13.
The kit will debut for Bayern Women against Eintracht Frankfurt on May 9.
adidas equipped the jersey with CLIMACOOL+ technology and perforated 3-Stripe tapes to improve breathability and keep players drier.
Harry Kane, Serge Gnabry and Luis Díaz will wear the new kit.

Summary

Bayern Kit Reveal

Adidas and Bayern Munich timed the new home kit reveal to the Champions League semi-final against Paris Saint-Germain on 6 May, offering fans an optional cockatoo mascot badge to mark the 2025/26 Bundesliga title.
The home shirt is listed on Bayern’s official online store, creating immediate revenue before the European tie.
Club officials said debuting the kit in the high-profile match aims to boost global brand exposure and merchandise demand.

History

Historical Context

West Germany’s white kit became iconic after the hosts won the FIFA World Cup on July 7, 1974. That visibility helped forge enduring ties between German clubs and major sports brands. Bayern Munich’s 2026-27 home jersey, unveiled before a Champions League semi-final, continues the tradition by leveraging the historic appeal of the 1974 kit.

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Bayern Unveils Kit

Bayern Munich unveiled its 2026-27 home kit with a red base, tonal stripes, white trim and a thin gold fringe, the first gold detailing since 2012-13.
The kit will debut for Bayern Women against Eintracht Frankfurt on May 9.
adidas equipped the jersey with CLIMACOOL+ technology and perforated 3-Stripe tapes to improve breathability and keep players drier.
Harry Kane, Serge Gnabry and Luis Díaz will wear the new kit.

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