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Snake Eyes $40M Flop Lands Netflix Top-10, Shows Streaming Shift

5/6/2026

26 5 Full Breakdown

Summary

Story summary

Snake Eyes: G.I. Joe Origins earned $40 million, far below the box-office returns of the 1998 Snake Eyes film.
After moving from Paramount+ to Netflix, the movie entered the platform's Top 10 list and stayed there for a week.
The streaming surge shows post-pandemic audiences prefer on-demand platforms for niche franchise titles that underperform in theaters.

History

Historical Context

In April 2020, Universal Pictures released the DreamWorks-animated Trolls World Tour simultaneously in limited theaters and on premium video-on-demand after COVID-19 shut cinemas, earning about $95 million in rental revenue. The move sparked a dispute with AMC Theatres and accelerated the industry’s post-pandemic pivot toward streaming platforms such as Netflix.

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Story summary

Snake Eyes: G.I. Joe Origins earned $40 million, far below the box-office returns of the 1998 Snake Eyes film.
After moving from Paramount+ to Netflix, the movie entered the platform's Top 10 list and stayed there for a week.
The streaming surge shows post-pandemic audiences prefer on-demand platforms for niche franchise titles that underperform in theaters.

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