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Nike, WNBA Unveil $105 Rebel Edition Uniforms

5/9/2026

Summary

Nike Launches Rebel

Nike and the WNBA unveiled the 2026 “Rebel Edition” uniforms on May 8, 2026.
All 15 teams, including Toronto Tempo and Portland Fire, received jerseys reflecting local culture.
Nike set the jersey price at $105 and sold them starting May 8 through nike.com, team stores and select retailers.
A Rebel Fanwear line launched, creating a third uniform option as the WNBA begins its 30th-anniversary season.

Summary

Teams Unveil

Atlanta Dream’s Rebel jersey, designed by Rhyne Howard and Allisha Gray, shows numbers on the back.
Connecticut Sun’s uniform displays the Mohegan word “Keesusk,” meaning “Sun,” honoring the local tribe.
Chicago Sky’s jersey uses denim-blue and 77 tiny stars to represent city neighborhoods.
Phoenix Mercury’s design features a gradient and an X celebrating the “X-Factor” fans.
Dallas Wings’ Rebel uniform references the Dallas Diamonds, the city’s first women’s pro team.

History

Historical Context

The NBA-backed WNBA was approved on April 24 1996 and began play in 1997 with eight teams. Nike signed a ten-year, $100 million apparel deal in 2006, cementing league-wide branding. Building on that legacy, players Rhyne Howard and Allisha Gray unveiled the 2026 Rebel Edition jerseys for all 15 teams, including the new Toronto Tempo, expanding the league’s merchandise reach.

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Nike Launches Rebel

Nike and the WNBA unveiled the 2026 “Rebel Edition” uniforms on May 8, 2026.
All 15 teams, including Toronto Tempo and Portland Fire, received jerseys reflecting local culture.
Nike set the jersey price at $105 and sold them starting May 8 through nike.com, team stores and select retailers.
A Rebel Fanwear line launched, creating a third uniform option as the WNBA begins its 30th-anniversary season.

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