Blackstone to Acquire Majority Stake in Greek E-Commerce Platform Skroutz

On 11 May 2026, Blackstone Inc. agreed to buy a majority stake in Greece’s marketplace Skroutz from CVC Capital Partners Fund VII for €635 million. Deal targets H2 2026; founders keep a minority stake and CEO George Chatzigeorgiou stays in charge.

Blackstone to acquire Skroutz from CVC

Greece’s rebound has made it a marketplace attracting private-equity. CVC was an early investor, backing Ethniki Insurance, Public Power Corp. and Skroutz. Blackstone already owns Hotel Investment Partners and Fraport Greece, highlighting a broader digital-consumer strategy.

Bloomberg

Skroutz offers over 12 million products from roughly 9,000 merchants for about 2.5 million active users. It provides last-mile logistics, fulfillment, a licensed fintech service and retail-media, and has expanded into Cyprus, Romania and Bulgaria.

Bloomberg

Blackstone views the deal as a bet on expanding e-commerce in Southeast Europe, where e-commerce penetration remains lower than in Western Europe. Scaling Skroutz’s logistics and fintech could drive regional growth and boost confidence in Greece’s digital economy.

Blackstone to acquire Skroutz from CVC

Blackstone said the investment fits its belief that platforms will drive growth. CVC highlighted the partnership’s role in improving Skroutz’s infrastructure. Skroutz’s leadership called the deal a “significant new chapter,” thanking CVC and welcoming Blackstone.

Blackstone to acquire Skroutz from CVC

Bloomberg first said the deal’s terms were undisclosed, but Reuters and Bloomberg later cited a €635 million valuation including debt. No source disclosed the equity-to-debt split or post-closing integration plans.

Bloomberg

• “This investment builds on our conviction in digital consumer platforms, where we believe e-commerce penetration across Europe will continue to drive meaningful growth. George and the Skroutz team have built a standout platform with a powerful brand, which we believe is well placed to capture this growth opportunity across Greece and Southeastern Europe. We look forward to partnering with them to work towards scaling the business further.” — Alexander Walsh, Senior Managing Director, Blackstone

Blackstone to acquire Skroutz from CVC

• “We are proud of all that Skroutz has achieved during our productive partnership. Together with the Founders and management team, we have made significant investments in infrastructure, merchant capabilities and customer experience, and successfully evolved from a price-comparison platform into Greece’s leading e-commerce marketplace. We believe Skroutz is well-positioned to continue its growth journey with Blackstone.” — Alex Fotakidis, Managing Partner, Head of CVC Greece

Blackstone to acquire Skroutz from CVC

• “We are equally pleased to partner with Blackstone, whose strong investing experience in online marketplaces and digital platforms makes it an excellent fit for our future.” — George Chatzigeorgiou, President & CEO, Skroutz

Blackstone to acquire Skroutz from CVC

Deal requires antitrust and regulatory clearance before expected H2 2026 closing. Post-closing, Blackstone will invest in scaling Skroutz’s logistics, expanding fintech services and deepening its Southeast European presence.

Blackstone to acquire Skroutz from CVC