Full Breakdown
Hijab Breaks Barriers at Miss Germany: Büsra Sayed’s Viral Clash with the AfD
5/14/2026, 4:53:23 AM
Evolution of Miss Germany Pageant
In recent years Miss Germany has shifted from a beauty-focused contest to one emphasizing empowerment, personality and professional achievement, allowing contestants from diverse backgrounds, including a Muslim headscarf for the first time.
Main Actors
Büsra Sayed, a 27-year-old hijab designer, reached the Miss Germany final wearing her own hijab. AfD Bundestag member Beatrix von Storch condemned the appearance, while SPD MP Rasha Nasr invited Sayed to the parliament for a discussion on discrimination.
Timeline of the Controversy
In March, Sayed competes in Miss Germany wearing a hijab. On International Women’s Day, von Storch denounces the act in the Bundestag. Sayed’s humorous Instagram/TikTok reel about an “AfD10” discount code goes viral, earning over six million views and boosting her follower count to 160 000. She later visits the Bundestag at Nasr’s invitation.
Numbers Behind the Viral Moment
The reel amassed six million Instagram views; orders for Sayed’s “AfD 10” discount hijabs surged, and her “AfD Blue” model nearly sold out as her follower base grew to over 160 000.
Official Statements & Responses
Von Storch labeled the hijab wearer a “true hijab activist” and warned that such participation signaled “a very dangerous Absurdistan.” Sayed said she wants Miss Germany to show “diversity is visible and every woman feels like she belongs… even with a hijab, not as a trend, but as a reality.” SPD MP Rasha Nasr facilitated Sayed’s parliamentary visit to discuss discrimination.
Criticism, Hate, and Solidarity
AfD supporters posted negative comments, while many non-Muslim users, including Christian pastors, ordered hijabs in solidarity. Sayed reports ongoing hate comments and threats, which she reports to police, and stresses countering hate with love.
Verbatim Quotes
- “A hijab in the Miss Germany finals. And this woman didn't just wear a hijab — she's a true hijab activist. She's promoting them.” — Beatrix von Storch, AfD Bundestag member
- “If having an Islamic activist like that participate in the Miss Germany finals is supposed to be progress, then we're living in Absurdistan — and a very dangerous Absurdistan at that.” — Beatrix von Storch
- “ Before the competition, she described her mission as follows: "I want to help shape a future at Miss Germany where diversity is visible and every woman feels like she belongs.” — Büsra Sayed, entrepreneur
Looking Ahead: Continued Advocacy
Sayed intends to use her platform to promote religious inclusion, expand her brand and foster solidarity with policymakers and civil-society groups.
