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20th Century Studios Acquires Guggenheim’s “Persona” – Feig to Direct

5/19/2026

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Summary

Story summary

U.S. 20th Century Studios won a competitive auction for Marc Guggenheim’s novella Persona and will produce the film.
Paul Feig, known for Bridesmaids, will direct the adaptation.
The deal is valued in the seven-figure range, marking Marc Guggenheim’s second similar agreement in six months.
Laura Fischer will produce the film for Pretty Dangerous Pictures.
Sarah Shepard will oversee the production for 20th Century Studios.

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Story summary

U.S. 20th Century Studios won a competitive auction for Marc Guggenheim’s novella Persona and will produce the film.
Paul Feig, known for Bridesmaids, will direct the adaptation.
The deal is valued in the seven-figure range, marking Marc Guggenheim’s second similar agreement in six months.
Laura Fischer will produce the film for Pretty Dangerous Pictures.
Sarah Shepard will oversee the production for 20th Century Studios.