Back to today’s briefing

Story perspectives

Universal Unveils “Sinners” Haunted House starring MJ Twins

5/23/2026

48 9 Full Breakdown

Summary

Jordan Battles Vampires

Universal will open the Sinners haunted house at Halloween Horror Nights on Aug. 28, 2026 in Orlando and Sept. 3, 2026 in Hollywood.
Guests enter a 1930s Mississippi Delta juke joint with vampires, while twin brothers Smoke and Stack—played by Michael B. Jordan—battle the horde, film that earned $370 million, 16 Oscar nominations and four wins.
The event includes eight haunted houses, a Terror Tram for 42 nights, ending Nov. 1, 2026 in Orlando.

Summary

Universal Features Sinners

Universal will feature “Sinners” at its 2026 Halloween Horror Nights, debuting the attraction.
The 2026 season marks the event’s 35th anniversary.
The lineup expands to 10 new haunted houses and additional scare zones.
The event runs 48 nights from August 28 to November 1, with Premium Scream Night tickets on August 27 and October 19.
“Sinners,” the highest-grossing original horror film since its 2025 release, is highlighted in the promotion.

History

Historical Context

Universal launched its Halloween event in 1991 as a three-night Fright Nights at Universal Studios Florida, featuring two haunted houses. After moving between parks, expanding globally and skipping 2020 due to COVID-19, the franchise returned in 2021 and now prepares its 2026 edition across Orlando and Hollywood, continuing the park’s franchise-driven revenue model.

1 of 3

Jordan Battles Vampires

Universal will open the Sinners haunted house at Halloween Horror Nights on Aug. 28, 2026 in Orlando and Sept. 3, 2026 in Hollywood.
Guests enter a 1930s Mississippi Delta juke joint with vampires, while twin brothers Smoke and Stack—played by Michael B. Jordan—battle the horde, film that earned $370 million, 16 Oscar nominations and four wins.
The event includes eight haunted houses, a Terror Tram for 42 nights, ending Nov. 1, 2026 in Orlando.

1 / 3