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Shakira’s “Dai Dai” and the First FIFA World Cup Final Halftime Show: A Global Musical Celebration

5/24/2026, 4:24:43 AM

The Anthem Unveiled: “Dai Dai” Launch and Video

On May 23, Colombian pop star Shakira released the official music video for “Dai Dai,” the 2026 FIFA World Cup anthem co-recorded with Afrobeats star Burna Boy. The four-minute visual, directed by Hannah Lux Davis, opens with Shakira perched on Mexico City’s Angel of Independence before shifting to a desert scene with African children, a glowing globe, and a stadium filled with dancers representing participating nations.

From Song to Stage: Shakira’s World Cup Halftime Role

Shakira will headline the tournament’s first-ever final halftime show on July 19 at MetLife Stadium (rebranded New York New Jersey Stadium) in East Rutherford, New Jersey. She will co-headline with Madonna and K-pop supergroup BTS, delivering a high-production, 11-minute performance that mirrors Super Bowl spectacles.

Key Players and Production Details

The video features twelve of the world’s top soccer stars: Lionel Messi, Kylian Mbappé, Luis Díaz, Vinícius Jr., Rodri, Takefusa Kubo, Santiago Giménez, Alphonso Davies, Jamal Musiala, Christian Pulisic, Harry Kane and Erling Haaland. The halftime show will also include Uganda’s Ghetto Kids—a dance troupe of 5- to 13-year-olds that Shakira invited to perform—alongside African artists Burna Boy, Nigeria’s Rema and South Africa’s Tyla. Production is led by Global Citizen in partnership with Live Nation and curated by Chris Martin of Coldplay.

Timeline of Milestones

  • May 23, 2026 – Official video debut.
  • June 11, 2026 – World Cup opens at Estadio Azteca, Mexico City.
  • July 19, 2026 – Final halftime show at New York New Jersey Stadium.

Numbers Behind the Celebration

  • Video length: 4 minutes.
  • Soccer stars featured: 12.
  • Halftime show runtime: ? 11 minutes.
  • FIFA Global Citizen Education Fund target: $100 million; $30 million already raised; $1 from every ticket supports the fund.

Why It Matters: Cultural and Educational Impact

Shakira’s involvement marks a continuation of her two-decade FIFA partnership—first with “Hips Don’t Lie” (2006) and “Waka Waka” (2010)—and signals FIFA’s shift toward a broader entertainment model. By integrating African talent, inviting global fan-generated dance videos, and linking the show to an education fund, the event blends sport, music, and social development on a worldwide stage.

Official Statements & Institutional Responses

FIFA announced the inaugural halftime show as a “global celebration of football, music and culture,” emphasizing its partnership with Global Citizen to fund education initiatives. Global Citizen highlighted the $100 million education goal, noting that Shakira serves on the fund’s board. Chris Martin described the production as “all about togetherness, and everyone’s invited.”

On-the-Ground Fan Engagement

Shakira urged fans to submit dance videos for the anthem, promising to watch submissions “very closely.” She also extended an invitation to the Ghetto Kids, emphasizing a desire for a “special… unforgettable” moment that includes diverse dance talent.

Conflicting Reports & Naming Clarifications

Sources refer to the venue as both MetLife Stadium and New York New Jersey Stadium; the latter is the tournament’s official name for the venue. Video release dates are consistently reported as May 23, though one source mentions the debut occurring on a Saturday without specifying the month.

Verbatim Quotes

  • “I want that moment to be special for all of us. I want it to be unforgettable,” — Shakira, Instagram Stories
  • “watching very closely.” — Shakira, Instagram Stories
  • “I’ve spent my life doing two things, making songs and building schools,” — Shakira, interview
  • “At the FIFA World Cup, those two paths come together.” — Shakira, interview
  • “Without education, children are denied opportunity before they even have a chance. Every child deserves access to quality learning, because education expands possibilities and creates lasting change.” — Madonna, statement
  • “Music is the universal language of hope and harmony, and we’re honored to celebrate that power at the World Cup by connecting with millions of viewers around the world in support of children’s education.” — BTS, statement