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Barnes & Noble’s Turnaround Fueled by ‘Pyramid’ Display

5/26/2026

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Story summary
  • Barnes & Noble’s turnaround is credited to a distinctive in-store book-stacking method called the “pyramid.”
  • CEO James Daunt reports that the pyramid display is used in roughly 750 U.S. Barnes & Noble stores.
  • Employees choose a headline title for each pyramid to attract shoppers and arrange surrounding books to sustain interest.
  • Staff decide whether to restock the peak title or return remaining copies after customers remove books.