Full Breakdown
Chris Hemsworth’s Wild State Partners with Tatts Finke Desert Race for Multi-Platform Projects
5/29/2026, 4:32:36 AM
Core Partnership and Project Overview
Wild State, the media company co-founded by Chris Hemsworth and Ben Grayson, has secured an exclusive partnership with Australia’s Tatts Finke Desert Race. The agreement covers the development of several media projects tied to the two-day off-road competition, including a narrative feature film that will star Hemsworth and unscripted content that will follow freestyle-motocross legend Robbie Maddison as he attempts the race for the first time. The feature film is in early development, with screenwriters Ricky Staub and Dan Walser attached to the script.
Background: Tatts Finke Desert Race and Its 50th Anniversary
The Tatts Finke Desert Race is a two-day motorsport event held annually in the Northern Territory. Recognized as the most exciting off-road race in Australia, it is also noted for its demanding course across one of the world’s most remote regions. June 2026 marks the race’s 50th anniversary, a milestone that prompted the partnership with Wild State to broaden the competition’s global visibility.
Key Players and Their Roles
- Chris Hemsworth – Co-founder of Wild State; will star in the narrative feature.
- Ben Grayson – Co-founder of Wild State; oversees the partnership.
- Robbie Maddison – Freestyle-motocross champion; featured in unscripted content as a first-time competitor.
- Ricky Staub & Dan Walser – Screenwriters developing the feature-film script.
- Tatts Finke Desert Race Organisers – Provide event access and branding for the media projects.
Development Timeline
- Early 2026 – Wild State announces exclusive partnership and initiates early-stage development of the feature film.
- June 2026 – Tatts Finke Desert Race celebrates its 50th anniversary; unscripted content production begins with Maddison’s participation.
- Late 2026 (Projected) – Completion of the feature-film script and commencement of principal photography.
Data & Statistics on the Race
- Duration: Two-day event.
- Geographic Scope: Conducted in the Northern Territory, noted for extreme remoteness.
- Reputation: Described as “the most exciting Off-Road Race in Australia” and “one of the most difficult courses in one of the most remote places in the world.”
Strategic Significance and Expected Impact
The partnership aims to bring the race to a global audience, leveraging Wild State’s recent portfolio—including the Disney+ series *Limitless* with Hemsworth, Netflix’s *Extraction* franchise, Amazon’s *Crime 101*, and Apple’s upcoming *Corsair Code*. By producing both scripted and unscripted content, Wild State seeks to expand the race’s brand, attract new fans, and showcase the unique challenges of Australian off-road motorsport.
Official Statement from Chris Hemsworth
Hemsworth emphasized the personal connection to the sport and the strategic timing of the collaboration: “Off road racing has been a passion in my family for a long time and we at Wild State are thrilled to partner with the Tatts Finke Desert Race on the eve of its 50th anniversary and bring this epic competition to a global audience.”
Verbatim Quote
> “Off road racing has been a passion in my family for a long time and we at Wild State are thrilled to partner with the Tatts Finke Desert Race on the eve of its 50th anniversary and bring this epic competition to a global audience.” — Chris Hemsworth, Actor and Wild State Co-Founder
Criticism & Opposition
No dissenting viewpoints or criticism were reported in the source material.
Conflicting Reports & Gaps
The source provides a single, consistent account of the partnership; no discrepancies or missing information were identified.
What’s Next
Wild State will finalize the screenplay with Staub and Walser, begin filming the feature with Hemsworth, and roll out the unscripted series featuring Maddison throughout the 2026 race season, positioning the Tatts Finke Desert Race for broader international distribution.
