Story perspectives

Patrick Renna Stars in Hershey’s Ad, Launches YouTube Series

6/2/2026

Summary

Patrick Renna Commercial

Patrick Renna (actor) stars in a Hershey’s commercial that recreates his “You’re killin’ me, Smalls” line with son Flynn.
The ad jokes about “gooey” versus “toasty” s’mores.
Renna launched Hambino Media and announced a YouTube series, Little League Dads, featuring Sandlot cast as fathers without using the film’s IP.
Renna said Disney+ sequel talks are rumors and listed his three children: Flynn, 9; Liam, 5; Lily June, born July 2, 2025.

Summary

Patrick Renna Showdown

Hershey's launched the “Heated Debate” summer campaign, teaming with actor Patrick Renna to stage a nationwide s’mores showdown between “Camp Gooey” and “Camp Toasty.”
The campaign markets Hershey’s milk chocolate as the essential ingredient that unites both marshmallow-toasting sides.
Renna told the press that Hershey’s chocolate is his go-to snack, preferring it over gummies, and noted his son appeared in several commercial spots, adding a family-friendly touch.

History

Historical Context

In 1993, 20th Century Fox released The Sandlot, a coming-of-age baseball comedy set in summer 1962 that earned over $34 million worldwide and later achieved cult-classic status. The film spawned two sequels, a planned prequel and a Disney+ series canceled in 2023. Hershey’s 2024 “Heated Debate” campaign revives the movie’s nostalgia by featuring Patrick Renna’s line in a s’mores showdown, reflecting the broader 1990s-nostalgia marketing trend.

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Patrick Renna Commercial

Patrick Renna (actor) stars in a Hershey’s commercial that recreates his “You’re killin’ me, Smalls” line with son Flynn.
The ad jokes about “gooey” versus “toasty” s’mores.
Renna launched Hambino Media and announced a YouTube series, Little League Dads, featuring Sandlot cast as fathers without using the film’s IP.
Renna said Disney+ sequel talks are rumors and listed his three children: Flynn, 9; Liam, 5; Lily June, born July 2, 2025.

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