HP and Ferrari Launch Limited-Edition Scuderia Ferrari AI PC

On June 4, 2026, HP Inc. announced the HP Limited Edition Scuderia Ferrari AI PC, a notebook timed with the Monaco Grand Prix. Production is capped at 5,000 units, priced at $5,599, and sales begin June 12 in United States, United Kingdom, Italy, Japan and other markets.

HP Shifts into a New Gear with Ferrari, Fueling PC Innovation with Shared Design and Engineering Vision

This laptop marks Ferrari’s return to computing after a 2004 effort. Over two years, HP designers and engineers partnered with Ferrari Design Studio to blend racing aesthetics with HP engineering, aligning launch with Monaco Grand Prix.

HP Shifts into a New Gear with Ferrari, Fueling PC Innovation with Shared Design and Engineering Vision

The chassis blends anodized aluminum exposing the processor. A Gorilla Glass lid with holes and a Ferrari F76-inspired hinge channels airflow. The 14-inch 3K OLED touchscreen sits above a keyboard. Inside are an Intel Core Ultra X7 CPU, Intel Arc graphics, 64 GB RAM, 1 TB SSD and ports: Thunderbolt 4 USB-C, USB-C 10 Gbps, USB-A, HDMI, headphone jack.

Engadget

The edition is limited to 5,000 units, priced at $5,599, and launches June 12, 2026 in United States, United Kingdom, Italy, Japan and other markets. It features a 14-inch 3K OLED display, Intel Core Ultra X7 CPU, 64 GB RAM, 1 TB SSD, Intel Arc graphics and ports.

Engadget

Ferrari’s Chief Design Officer Flavio Manzoni said the notebook merges engineering with craftsmanship, reflecting brands’ pursuit of performance and precision. HP’s Senior Vice President of Design and Sustainability Stacy Wolff said partnership shows leaders transcending PC design boundaries. Engadget reviewer Mat Smith called it glamorous AI PC he has seen.

HP Shifts into a New Gear with Ferrari, Fueling PC Innovation with Shared Design and Engineering Vision

Reviewers note the Scuderia Ferrari AI PC is not a gaming powerhouse; its specs resemble HP’s professional ZBook line, indicating a focus on design and workstation performance rather than gaming.

Engadget

• “This notebook is a true reflection of how Ferrari and HP set a cutting-edge manufacturing technology, where advanced material engineering and craftsmanship converge into a unique, uncompromising expression of performance, precision, innovation and refined design,” — Flavio Manzoni, Chief Design Officer, Ferrari

HP Shifts into a New Gear with Ferrari, Fueling PC Innovation with Shared Design and Engineering Vision

• “We are excited to work with Ferrari to create a product that transcends traditional boundaries of PC design,” — Stacy Wolff, Senior Vice President of Design and Sustainability, HP Inc.

HP Shifts into a New Gear with Ferrari, Fueling PC Innovation with Shared Design and Engineering Vision

• “It's certainly the most glamorous AI PC I've seen so far.” — Mat Smith, Engadget

Engadget

• “When I got to check out a prototype laptop in Ferrari's London showroom, the vivid red finish was mesmerizing.” — Mat Smith, Engadget

Engadget

Notebook ships with a Poltrona Frau leather sleeve matching Ferrari’s interior upholstery. HP will market the device through premium channels, and the partnership may set a precedent for future co-branded technology products.

Engadget