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OpenAI to Transform ChatGPT into Enterprise-Focused Superapp Ahead of IPO

6/7/2026, 8:17:41 PM

OpenAI Announces Superapp Overhaul of ChatGPT

OpenAI will roll out its largest ChatGPT redesign in the coming weeks, converting the chatbot into a “superapp” that bundles coding tools, AI agents, image generation and partner services such as Canva and Booking.com. The changes will appear first as updates to the web and mobile interfaces and are intended to lift revenue before a possible stock-market listing later this year.

Strategic Shift Toward Enterprise and IPO

The overhaul follows a broader reorganisation that deprioritises consumer-only projects—most notably the video-generation product Sora—and concentrates resources on enterprise customers. Competing with Anthropic and aiming for profitability, OpenAI is consolidating product teams under a single leadership group and positioning the platform as a multi-task assistant rather than a pure Q&A chatbot.

Leadership Driving the Overhaul

Thibault Sottiaux, who now heads OpenAI’s core product and platform, is steering the superapp vision. CEO Sam Altman has repeatedly said the company will pursue an IPO only when timing is strategically appropriate. Analyst Jenny Xiao, a former OpenAI researcher, has commented on the shift in strategic emphasis.

Data & Statistics

  • Business customers: 2 million, accounting for ~40 % of revenue, projected to rise to 50 % by year-end.
  • Codex active users: >5 million weekly (six-fold growth since launch).
  • ChatGPT weekly active users: >900 million; paying consumer subscribers: >50 million.
  • Unverified reports claim the platform may have reached 1 billion monthly active users.

Official Statements & Responses

Altman told investors that any IPO will be timed “when it makes sense” for the company. OpenAI has not commented directly to Reuters about the superapp plan. Sottiaux described the new product as a “personal assistant” that can help users across personal and work tasks, accessible on mobile, desktop and web.

Criticism & Opposition

A senior OpenAI employee is quoted as saying “Chat is dead,” reflecting internal concern that the chatbot’s core identity is being abandoned. Analysts note that Anthropic currently enjoys a stronger bottom line and that Google’s Gemini has reached 900 million monthly active users, intensifying competitive pressure. Recent internal upheaval—including the departure of several senior executives and the discontinuation of Sora—has been cited as a sign of the company’s rapid strategic pivot.

Conflicting Reports & Gaps

Sources differ on user metrics: Reuters cites 900 million weekly active users, while other reports suggest a 1 billion monthly active user milestone that OpenAI has not confirmed. The IPO timeline is also unclear; some outlets mention a potential September filing, whereas the company provides no definitive schedule.

Verbatim Quotes

  • “Chat is dead.” — Senior OpenAI employee
  • “A personal assistant will help you across your daily life and work,” — Thibault Sottiaux, head of core product and platform
  • “You can connect via mobile, desktop and web, and you can even talk in the car.” — Thibault Sottiaux
  • “Jenny Xiao, a partner at Leonis Capital and a former OpenAI researcher, said, "About a year ago, OpenAI's strategy was 'bold bets' and Anthropic's was 'make money first.” — Jenny Xiao, partner at Leonis Capital, former OpenAI researcher
  • “the chatbot is dead.” — Senior OpenAI employee

What’s Next

The redesign will debut as interface updates that steer users toward coding, image-generation and third-party apps. OpenAI aims to push the business-customer share of revenue to half of total income by year-end and to position the superapp as a cornerstone of a forthcoming IPO. Further integration of AI agents and expanded partner ecosystems are expected in the months following the rollout.