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Blackpink’s Rosé Sparks Colostrum Mist Sell-Out, Experts Question Efficacy

6/10/2026

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Story summary
  • Rosé (Blackpink) posted Purcell’s Colostrum Ampoule Mist on Instagram in June 2022, prompting a sell-out.
  • The mist’s bovine colostrum contains epidermal growth factor, insulin-like growth factor-1 and immunoglobulins.
  • Susie Wang of 100 % Pure says the ingredients boost regeneration and soothe acne bacteria, but notes immunoglobulins are too large for dermal penetration and require liposomal delivery.
  • Oral colostrum from Armra supports gut lining and eases acne, rosacea or eczema via the gut-skin axis.