Full Breakdown
Jonathan Scott to Pilot Daytime Talk Show “Better! With Jonathan Scott”
6/11/2026, 4:00:08 AM
Core Event: Pilot Development and Syndication Plans
CBS Media Ventures (CMV) is producing a pilot for a new syndicated daytime talk show hosted by HGTV’s Jonathan Scott. The working title is Better! With Jonathan Scott. Production of the pilot is slated for later this month in New York, and the program will be evaluated for inclusion on CMV’s fall 2027 syndication slate. If ordered to series, CMV would sell and distribute the series to local stations nationwide.
Background: Daytime Talk Landscape and Scott’s Career
The launch comes as the daytime-talk genre contracts: “The Kelly Clarkson Show,” “Sherri,” “The Steve Wilkos Show,” and “Karamo” are ending their runs this year, and NBCUniversal has exited first-run syndication. Industry observers note that the format is “searching for its next big hit.” Jonathan Scott, best known for co-hosting the long-running “Property Brothers” franchise with his twin brother Drew, has expanded into multiple media ventures, including the HGTV series “Celebrity IOU,” the documentary “Jonathan Scott’s Power Trip,” and a portfolio of home-lifestyle brands (Scott Living, Drew & Jonathan Home). He is also a Habitat for Humanity Global Humanitarian and climate-change advocate.
Key Figures & Organizations
- Jonathan Scott – Host, producer, construction contractor, co-founder of Scott Brothers Global and Scott Brothers Entertainment.
- CBS Media Ventures – Paramount-owned syndication arm responsible for “The Drew Barrymore Show,” “Jeopardy!,” “Wheel of Fortune,” and other daytime staples.
- Drew Scott – Co-host of “Property Brothers” and business partner in the Scott enterprises.
- Paramount Global – Parent company of CMV and owner of the broader TV Media Group.
Timeline
| Date | Milestone |
|---|---|
| June 2026 (later this month) | Pilot episode of “Better! With Jonathan Scott” filmed in New York |
| Fall 2027 | Potential series launch pending CMV’s syndication decision |
Data & Statistics
- Jonathan Scott and Drew Scott have renovated more than 1,000 homes across their television career.
- CMV’s current daytime portfolio includes nine flagship programs (e.g., “The Drew Barrymore Show,” “Entertainment Tonight,” “Inside Edition”).
- Four major daytime talk shows are ending in 2026, marking the first new entrant in the format in four years.
Why It Matters: Potential Impact on Daytime Television
If green-lit, “Better! With Jonathan Scott” would be the first syndicated daytime talk series debut in four years, offering a fresh lifestyle-focused format amid a shrinking market. CMV’s bet on Scott’s cross-genre appeal reflects a broader industry strategy to leverage recognizable personalities from niche cable brands to revive daytime viewership and attract advertisers seeking lifestyle-oriented audiences.
Official Statements & Responses
CMV describes the series as a program that will “inspire audiences with fresh ideas to live better, all while having fun doing it.” The company emphasizes that the show will blend interview segments with well-known guests and lifestyle experts, positioning it as a lifestyle-infused alternative to traditional talk formats. CMV also noted its capacity to distribute the series through its extensive network of local stations, building on its track record with long-running syndicated hits.
Verbatim Quotes
- “inspire audiences with fresh ideas to live better, all while having fun doing it.” — *CBS Media Ventures logline*
- “There will be interview segments with “well-known guests” and “lifestyle experts,” it says.” — *CBS Media Ventures description*
- “If the pilot goes to series, it will be the first syndicated daytime talk show to debut in four years amid major contraction in the genre.” — *CBS Media Ventures statement*
- “This year alone, four daytime talker are ending their runs, The Kelly Clarkson Show, Sherri, The Steve Wilkos Show and Karamo, with NBCUniversal exiting the first-run syndication business altogether.” — *CBS Media Ventures press release*
- “With Jonathan Scott” is gearing up to film a pilot episode later this month in New York and will be in consideration for the fall 2027 slate.” — *CBS Media Ventures announcement*
What’s Next
The pilot will be evaluated by CMV over the coming months. A series order would trigger a rollout to local affiliates in the 2027-2028 broadcast season, potentially reshaping the daytime talk landscape and providing a new platform for lifestyle-focused content.
