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UFC White House Event Too Costly, Viewership Hits 200 Million

6/18/2026

24 3 Full Breakdown

Summary

Story summary

Dana White said the White House-hosted UFC Freedom 250 will never be repeated because the cost is unaffordable.
Joe Rogan claimed that 150 million people had watched the event by Monday, including replays.
Rogan added that an additional 50-60 million viewers may have watched the replay by Tuesday.
Mark Shapiro said the first UFC event at the White House offered a chance to reach new fans and could match Super Bowl viewership numbers.

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Story summary

Dana White said the White House-hosted UFC Freedom 250 will never be repeated because the cost is unaffordable.
Joe Rogan claimed that 150 million people had watched the event by Monday, including replays.
Rogan added that an additional 50-60 million viewers may have watched the replay by Tuesday.
Mark Shapiro said the first UFC event at the White House offered a chance to reach new fans and could match Super Bowl viewership numbers.