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Spider-Man Trailer Hits 590M Views, Sets Ticket-Sales Record

6/27/2026

40 9 Full Breakdown

Summary

Story summary

Sony Pictures and Marvel Studios released the second trailer for Spider-Man: Brand New Day, which earned 590.8 million views in its first week, the No. 2 biggest launch.
The first trailer previously set the record as the biggest launch ever, reaching 1 billion views in four days.
The film opens on July 31, 2026, with the biggest advance ticket sales in five years, beating the $78 million presales of Spider-Man: No Way Home.

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Story summary

Sony Pictures and Marvel Studios released the second trailer for Spider-Man: Brand New Day, which earned 590.8 million views in its first week, the No. 2 biggest launch.
The first trailer previously set the record as the biggest launch ever, reaching 1 billion views in four days.
The film opens on July 31, 2026, with the biggest advance ticket sales in five years, beating the $78 million presales of Spider-Man: No Way Home.