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Supergirl’s Box-Office Struggle Signals an Early Test for the New DC Universe

6/28/2026, 10:16:45 PM

Supergirl’s Underwhelming Opening

The Craig Gillespie-directed “Supergirl” opened to a domestic weekend gross reported as $38 million by Variety and $18 million by Newsweek, each from roughly 3,600 North-American theaters. The worldwide total stood at about $68 million, far below the $50-$55 million domestic start the studio had projected for a tentpole of its scale.

DC Universe’s Recent Reboot and Strategic Goals

“Supergirl” is the second film released under the James Gunn-Peter Safran-led DC Studios, following the 2025 “Superman” reboot that earned $618 million worldwide on a $225 million budget. Warner Bros. Discovery CEO David Zaslav has framed the effort as a “bold 10-year plan” to build a franchise capable of rivaling Marvel’s cinematic universe. The film adapts the “Woman of Tomorrow” storyline, borrowing thematic elements from the classic Western *True Grit* to differentiate Kara Zor-El from her cousin Clark Kent.

Key Players Behind Supergirl

  • Milly Alcock – starring as Kara Zor-El/Supergirl
  • Craig Gillespie – director
  • Ana Nogueira – screenwriter
  • James Gunn – co-producer, DC Studios co-chairman
  • Peter Safran – co-producer, DC Studios co-chairman
  • David Zaslav – CEO, Warner Bros. Discovery
  • David Corenswet – cameo as Superman
  • Jason Momoa – cameo as Lobo

Financial Stakes and Box-Office Data

The production budget is $170 million, with an estimated break-even point of $375 million worldwide, assuming exhibitors retain roughly half of ticket revenues. Rotten Tomatoes scores sit at 56 % (Variety) and 57 % (Newsweek); CinemaScore reports a “B-” grade, while audience polling on Newsweek shows a 76 % approval rating. By comparison, “Superman” achieved a 83 % critic score and a 90 % audience score.

Implications for the DCU and Future Projects

Industry analysts note that the film’s performance will influence whether DC Studios continues to invest in lesser-known heroes. A weak showing could prompt a shift toward marquee characters, affecting the slate that includes the low-budget “Clayface” (October, $40 million) and the 2027 “Superman: Man of Tomorrow,” which reunites Corenswet and Nicholas Hoult as Lex Luthor.

Official Statements from Warner Bros. Discovery

“The vision is clear, the momentum is real.” — David Zaslav, CEO, Warner Bros. Discovery

Critical Reception and Industry Skepticism

Critics described the film as “polarizing,” citing a middling 56 % Rotten Tomatoes rating and a “B-” CinemaScore. Newsweek warned that “Supergirl could be on the way toward flop territory this year,” suggesting the result may serve as a “wake-up call” for Gunn and Safran.

Conflicting Reports and Uncertainties

  • Opening-week domestic gross: $38 million (Variety) vs. $18 million (Newsweek)
  • Rotten Tomatoes rating: 56 % (Variety) vs. 57 % (Newsweek)
  • No official comment from DC Studios on the box-office outcome has been released, leaving the studio’s internal assessment unclear.

Verbatim Quotes

  • “Supergirl” is struggling to take flight at the box office.” — Variety
  • “vision is clear, the momentum is real.” — David Zaslav, CEO, Warner Bros. Discovery
  • “[Clark] sees the good in everyone, I see the truth,” — Kara Zor-El, *Supergirl*
  • “The Snyderverse, as it's referred to, never ventured into exploring the Supergirl character, at least with Snyder as a director, writer, or producer.” — Newsweek

Upcoming DCU Releases

Warner Bros. Discovery’s next DCU entries include the October “Clayface” (budget $40 million) and the 2027 “Superman: Man of Tomorrow,” which will bring back David Corenswet’s Clark Kent and Nicholas Hoult’s Lex Luthor for a larger-scale confrontation. The performance of “Supergirl” will likely shape marketing and budgeting decisions for these forthcoming titles.