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7-Eleven Sues Nike Over Air Max 95 Trademark

7/4/2026

Summary

7-Eleven Sues Nike

7-Eleven sued Nike in the U.S. District Court, Texas, on July 1, 2026, alleging trademark infringement in case No. 3:26-cv-02201-X, which Kilpatrick Townsend & Stockton LLP handles.
Nike will launch Air Max 95 sneakers on July 11, 2026, with orange, green and red stripes matching 7-Eleven’s tri-color trademark.
7-Eleven seeks an injunction to block sales, recall the shoes, recover damages including Nike’s profits, and notes that Nike has not commented.

Summary

Nike Removes AirMax

Nike removed the Air Max 95 from its SNKRS app after a lawsuit was published.
The sneaker had been listed as “Sport Green and Safety Orange” at $190 for a July 11 release, without mentioning 7-Eleven.
7-Eleven said it tried to settle the dispute directly with Nike before filing the suit.
Nike said it will keep advertising and proceed with the launch despite the filing.

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7-Eleven Sues Nike

7-Eleven sued Nike in the U.S. District Court, Texas, on July 1, 2026, alleging trademark infringement in case No. 3:26-cv-02201-X, which Kilpatrick Townsend & Stockton LLP handles.
Nike will launch Air Max 95 sneakers on July 11, 2026, with orange, green and red stripes matching 7-Eleven’s tri-color trademark.
7-Eleven seeks an injunction to block sales, recall the shoes, recover damages including Nike’s profits, and notes that Nike has not commented.

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