Full Breakdown
Halle Berry Teams with Joylux to Launch “Juicy Like a Peach” Vaginal Dryness Treatment
7/10/2026, 2:18:25 PM
Launch of a New Menopause-Focused Product
Academy Award-winning actress Halle Berry has partnered with intimate-wellness company Joylux to introduce “Juicy Like a Peach,” an FDA-cleared vaginal dryness gel featuring proprietary HPMC-5 technology. The treatment creates a breathable moisture-retention barrier intended to reduce dryness and alleviate painful intercourse. It became available online at Joylux.com in early July 2026, with retail rollout at over 400 Ulta Beauty stores beginning July 26, 2026. Pricing starts at $43 for a subscription purchase and $59 for a one-time purchase.
Background on Menopause and Product Innovation
Vaginal dryness affects millions of women during perimenopause, menopause, and beyond, yet the market has seen limited scientific advancement. Joylux’s press release emphasizes that most existing moisturizers are “incremental variations of the same formulas,” whereas HPMC-5, long used in pharmaceutical applications to protect delicate tissues, offers a “new approach to intimate hydration.” The product can be used alone or alongside estrogen therapy or other hormonal regimens.
Official Statements & Responses
Berry, who founded the wellness platform Respin, said the launch aligns with her broader effort to raise awareness about menopause and to give women “better” options from their doctors. Joylux CEO Colette Courtion highlighted the company’s commitment to “science-backed innovation” and described the gel as a “meaningful advancement” in a category that has “seen little innovation.” Dr. Sarah de la Torre, OB-GYN and Joylux’s chief medical advisor, echoed this view, noting that the treatment provides “a completely different approach” and expands the therapeutic toolkit for women experiencing vaginal dryness.
Verbatim Quotes
- “When I got plummeted into perimenopause, I knew nothing about it,” — Halle Berry, Actress
- “It allows us to maintain our moisture, to have pain-free sex so that we can feel confident and be spontaneous again.” — Halle Berry
- “For decades, women have been expected to manage vaginal dryness with products that haven't meaningfully evolved,” — Colette Courtion, Founder and CEO of Joylux
- “What makes Juicy Like a Peach noteworthy is that it brings a completely different approach to addressing vaginal dryness.” — Dr. Sarah de la Torre, OB-GYN and Chief Medical Advisor for Joylux
