Story perspectives

Wisconsin, Notre Dame Open 2026 Shamrock Series at Lambeau

7/10/2026

Summary

Badgers, Irish debut

Wisconsin and Notre Dame will open the 2026 season at Lambeau Field on September 6, 2026.
The game opens Notre Dame’s Shamrock Series while the Packers sit out.
Both teams will debut alternative jerseys, with Wisconsin in a monochrome red uniform with silver accents.
Wisconsin’s hype video is narrated by former Badger and Green Bay player Vince Biegel.
Notre Dame’s video says its jerseys honor the ‘Acme Packers’ blue’ and Paul Hornung.

Summary

Badgers Crucial Season

The Badgers’ alternate jersey features a Culvers patch, creating a partnership that will direct resources to future Badger Athletics programs.
Head coach Luke Fickell enters 2026 with a 16-21 (10-17) record over three full seasons, making the year a make-or-break opportunity for his tenure.
Wisconsin is coming off its first consecutive sub-six-win seasons since 1991-1992, underscoring a prolonged period of modest success.

Summary

Under Armour Uniforms

Under Armour is the exclusive uniform designer for both Notre Dame and Wisconsin in the 2026 Shamrock Series, a rare dual-team partnership.
The Notre Dame replica jersey costs $129.99 and the Wisconsin replica $119.99, both sold via Fanatics.com.
Wisconsin’s uniform features a silver American flag motif to mark the nation’s 250th anniversary.
Fans can buy the full apparel collections online now, before the September 6 kickoff of the 11th Shamrock Series game.

History

Historical Context

In the 1994 Rose Bowl, Barry Alvarez’s Wisconsin Badgers defeated UCLA 21-16, their first Rose Bowl since 1963 and only their third victory in ten appearances, launching a decade-long resurgence. The program’s sustained bowl streak—22 straight appearances through 2023—makes the 2026 Shamrock Series at Lambeau Field against Notre Dame a high-profile showcase for recruiting and merchandise.

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Badgers, Irish debut

Wisconsin and Notre Dame will open the 2026 season at Lambeau Field on September 6, 2026.
The game opens Notre Dame’s Shamrock Series while the Packers sit out.
Both teams will debut alternative jerseys, with Wisconsin in a monochrome red uniform with silver accents.
Wisconsin’s hype video is narrated by former Badger and Green Bay player Vince Biegel.
Notre Dame’s video says its jerseys honor the ‘Acme Packers’ blue’ and Paul Hornung.

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