Full Breakdown
ENHYPEN Brings HYBE’s “Dark Moon” Vampire Universe to San Diego Comic-Con 2026
7/11/2026, 12:35:46 AM
Core Event
From 23 to 26 May 2026, K-pop group ENHYPEN will appear at San Diego Comic-Con 2026 (SDCC 2026) in the San Diego Convention Center. The six members—JUNGWON, JAY, JAKE, SUNGHOON, SUNWOO and Nikki—will staff the HYBE Original IP “Dark Moon” booth on 23 and 24 May, take part in a panel titled “Bite Me: Calling All Vampires,” and perform a “Dark Moon Bloody Night” show at the nearby House of Blues. The group’s world-tour concert “ENHYPEN WORLD TOUR ‘BLOOD SAGA’ IN SAN DIEGO” is scheduled for 21 May, after which they will join the Comic-Con program.
HYBE’s “Dark Moon” IP and Expansion Strategy
“Dark Moon,” an original story IP created by HYBE, blends dark fantasy with a vampire narrative. Through ENHYPEN, the IP has produced “Dark Moon: The Blood Altar,” “Dark Moon: The Two Moons,” and “Children of the Bloodfield,” the first of which was released as a webtoon, web novel and animation and translated into ten languages. Hive reports cumulative 200 million views of the web-toons and animation across 80 regions, positioning the franchise for broader North-American exposure.
Official Statements
Belift Lab announced ENHYPEN’s participation, emphasizing the group’s role in promoting the “Dark Moon” universe to a global pop-culture audience. Park Tae-ho, head of Hive’s Next Entertainment Business Division, highlighted the IP’s international traction and described SDCC as a platform to transition “Dark Moon” into a mainstream franchise.
Verbatim Quotes
- “ENHYPEN will attend 'San Diego Comic-Con 2026' being held at the San Diego Convention Center from the 23rd to 26th.” — Belift Lab announcement
- “Dark Moon is an IP that is solidly maturing in the global market through cumulative 200 million views of webtoons and animation broadcasts in 80 regions around the world," said Park Tae-ho, head of Hive's Next Entertainment Business Division.” — Park Tae-ho, head of Hive’s Next Entertainment Business Division
What’s Next
Following the SDCC schedule, ENHYPEN will resume its world-tour activities, while HYBE plans to leverage the Comic-Con exposure to deepen “Dark Moon” collaborations with international creators and expand merchandise and media releases tied to the vampire narrative.
