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Meta pulls Muse Image AI after Instagram consent backlash

7/11/2026

Summary

Meta Withdraws Muse

Meta withdrew its Muse Image AI tool on Friday after launching it on Tuesday, July 7, 2026.
The tool let Meta AI generate images by @-mentioning public Instagram accounts without owners’ consent.
Users could opt out via Settings -> Sharing and reuse -> turn off “people to create with and reuse your content.”
SAG-AFTRA urged users to opt out on Thursday, July 9, 2026, calling the service a miscalculation of public sentiment.

Summary

Canada Regulates AI

Canada’s Liberal government introduced the Safe Social Media Act, demanding platforms prove youth-AI safety.
Meta auto-enables AI reuse for public accounts abroad, forcing Canadians to disable it.
Instagram makes under-18 accounts private and requires guardian consent for those under 16 to go public.
X’s Grok AI is under a privacy-commissioner probe after creating non-consensual sexualized images.
OpenAI closed its Sora image generator six months after launch because of deep-fake concerns.

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Meta Withdraws Muse

Meta withdrew its Muse Image AI tool on Friday after launching it on Tuesday, July 7, 2026.
The tool let Meta AI generate images by @-mentioning public Instagram accounts without owners’ consent.
Users could opt out via Settings -> Sharing and reuse -> turn off “people to create with and reuse your content.”
SAG-AFTRA urged users to opt out on Thursday, July 9, 2026, calling the service a miscalculation of public sentiment.

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