Story perspectives
Versant Nets $100M Bundesliga Rights, 30 USA Network Games
7/15/2026
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Story summary
- Versant’s USA Network and Fandango secured Bundesliga broadcast rights for $100 million over five seasons.
- The deal reduces U.S. revenue to $20 million (from $30 million under ESPN) and puts at least 30 matches on USA Network, with 250 games streaming free on Fandango, beginning with Bayern Munich vs Borussia Dortmund on Aug. 22.
- Versant says the deal can reach more than 80 million U.S. homes, supporting its live-sports strategy for Fandango and USA Network.
