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GTA 6 Expected to Pull $3-5 B Launch Week

7/17/2026

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Story summary
  • Newzoo projects Grand Theft Auto 6 will earn $3.25 billion-$5.2 billion worldwide in its launch week.
  • The firm recorded $180 million in U.S. and five European markets’ digital pre-orders in late June, scaling to about $260 million globally for week one.
  • Newzoo estimates 37-51 million copies sold at $88 each, yielding $4.5 billion, and says a conservative case still brings $3.3 billion and 37 million units while rejecting $1 billion social-media claims.