Full Breakdown
Stephanie Saporita Named General Sales Manager for Connoisseur Media’s San Francisco Cluster
7/18/2026, 12:54:17 PM
Appointment Overview
Connoisseur Media’s West Coast division announced that Stephanie Saporita will assume the role of General Sales Manager for its San Francisco cluster effective July 20. She will report to Deidra Lieberman, Regional Director of Sales for the West Coast, who also continues to oversee national sales responsibilities.
Company Context & Saporita’s Career
The appointment follows Connoisseur Media’s recent consolidation of assets across San Francisco and San Jose, positioning the company for growth on the Pacific time zone. Saporita brings more than two decades of Bay Area media sales experience. She began her career in 2002 with KYLD under Clear Channel, spent a decade at CBS Radio San Francisco rising to General Sales Manager for KMVQ and KLLC, served three years as Vice President of Sales for iHeart San Francisco, and most recently held the same title at Clear Channel Outdoor before taking a career sabbatical in September 2024.
Leadership Team
- Stephanie Saporita – General Sales Manager, San Francisco cluster.
- Deidra Lieberman – Regional Director of Sales, West Coast; joined Connoisseur Media in February to lead national sales on the West Coast.
- Tina Murley – Senior Vice President, West Coast Regional Manager; oversees regional strategy and growth initiatives.
Official Statements & Responses
Company executives highlighted Saporita’s strategic acumen and proven ability to develop talent and increase revenue. Murley praised both Saporita and Lieberman for their leadership and the expected impact on the West Coast sales organization. Saporita expressed enthusiasm for contributing to Connoisseur Media’s growth vision, while Lieberman noted gratitude for the expanded role and a commitment to building on recent momentum.
Verbatim Quotes
- “I’m thrilled to be joining Connoisseur Media and becoming part of a team with such a strong vision for growth,” — Stephanie Saporita
- “Throughout my career, I’ve been passionate about building successful teams, developing meaningful client partnerships, and finding creative ways to deliver results.” — Stephanie Saporita
- “Stephanie is a tremendous addition to our West Coast team,” — Tina Murley, SVP West Coast Regional Manager
- “She’s a smart, strategic leader with a proven track record of developing people, growing revenue, and building strong relationships.” — Tina Murley
- “Deidra has made an immediate impact since joining Connoisseur Media,” — Tina Murley
- “I’m incredibly grateful for the opportunity to expand my role with Connoisseur Media,” — Deidra Lieberman
