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Story summary
- Instacart reported vanilla was the top ice-cream flavor in 2025, at 21% of orders.
- Chocolate accounted for 7.9% and cookie dough for 6.9% of 2025 purchases, ranking second and third respectively.
- Häagen-Dazs took 24% of Instacart orders, edging Ben & Jerry’s, with Breyers, Blue Bunny and Turkey Hill leading sales.
- Google data April 2025-April 2026 named Halo Top most-searched and showed growth for Alec’s, Rebel and Van Leeuwen.
