Full Breakdown
Jake Paul and Eddie Hearn Form Strategic Alliance to Boost Women’s Boxing
7/28/2026, 10:57:16 PM
Core Event: Announcement of the MVP-Matchroom Partnership
On July 28, 2026, Jake Paul’s Most Valuable Promotions Women (MVPW) and Eddie Hearn’s Matchroom Boxing announced a long-term strategic alliance aimed at expanding the global profile of women’s boxing. The partnership will combine MVPW’s roster of elite female fighters with Matchroom’s international promotional infrastructure.
Background & Context
- MVPW, co-founded by Jake Paul and Nakisa Bidarian, has signed six of the top ten women’s fighters on ESPN’s pound-for-pound list: Amanda Serrano, Mikaela Mayer, Chantelle Cameron, Caroline Dubois, Alycia Baumgardner and Ellie Scotney.
- Matchroom Boxing, led by Eddie Hearn, has historically been the primary promoter of women’s boxing in the United Kingdom and Europe, most notably guiding two-weight undisputed champion Katie Taylor and staging the Katie Taylor vs. Amanda Serrano trilogy, which attracted record audiences and a gate of over 19,000 at Madison Square Garden.
- The two promoters previously co-promoted the Taylor-Serrano fights, demonstrating the commercial viability of high-profile women’s bouts.
Data & Statistics
- The second Taylor-Serrano fight, on the undercard of Paul vs. Mike Tyson, drew an estimated 74 million viewers on Netflix.
- The third bout, an all-female card at Madison Square Garden, generated a gate of more than 19,000 spectators and a televised audience of six million.
- MVPW’s current roster includes six fighters ranked in ESPN’s top ten women’s pound-for-pound list.
Verbatim Quotes
- “This is a partnership not many would have seen coming. But it is one that makes perfect sense,” — Eddie Hearn
- “Since launching MVPW, our goal has been to build the biggest platform in the world for women’s boxing and create transformative opportunities for female fighters at every stage of their careers,” — Jake Paul
Impact and Future Outlook
- By merging MVPW’s digital-first marketing approach with Matchroom’s global broadcast reach, the alliance aims to schedule larger, cross-promotional events that can feature unification bouts previously hindered by promotional silos.
- Analysts anticipate that the combined rosters—featuring Katie Taylor, Skye Nicolson (Matchroom) and Caroline Dubois, Chantelle Cameron (MVPW)—could produce marquee matchups that attract broader audiences and higher gate revenues.
- The partnership signals a shift away from fragmented promotion of women’s boxing toward a more unified market, potentially encouraging additional sponsors and broadcast deals.
Conflicting Reports & Gaps
- No source provided concrete timelines for the first joint event, leaving the schedule of upcoming fights unspecified.
