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Story summary
- Julie Masino will leave Cracker Barrel on Aug 10, 2026, receiving $4.63 million severance and board-paid security after her advisory role ends Oct 9.
- David Deno will become CEO in September 2026 with a $1 million salary, $465,000 relocation to Nashville and a corporate apartment.
- The $700 million rebrand was reversed after backlash from customers and President Donald Trump, causing third-quarter comparable store sales to fall 2.6 % and traffic to drop 6.7 %.
