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SiriusXM Unveils $5 Sports Pass, Streams All U.S. Leagues

7/30/2026

47 9 Full Breakdown

Summary

Story summary

SiriusXM CEO Jennifer Witz announced the launch of SiriusXM Sports Pass on September 1.
The $5-monthly pass streams live audio of all U.S. leagues, NASCAR, IndyCar, Formula 1, PGA Tour, golf, WWE events, plus 23 Audacy stations such as WFAN New York and 97.1 The Fan Los Angeles, via car tuners, the app and 360L devices.
At $5 per month it is the most affordable dedicated sports audio tier, cheaper than SiriusXM’s all-music and all-access plans.

History

Historical Context

Sirius launched its satellite service in February 2002, quickly adding exclusive sports channels such as NASCAR and PGA Tour. After the 2008 Sirius-XM merger unified the market, the company grew to about 34.7 million subscribers and began offering tiered bundles; in 2024 Jennifer Witz introduced the $5-monthly Sports Pass, echoing the early sport-focused strategy.

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Story summary

SiriusXM CEO Jennifer Witz announced the launch of SiriusXM Sports Pass on September 1.
The $5-monthly pass streams live audio of all U.S. leagues, NASCAR, IndyCar, Formula 1, PGA Tour, golf, WWE events, plus 23 Audacy stations such as WFAN New York and 97.1 The Fan Los Angeles, via car tuners, the app and 360L devices.
At $5 per month it is the most affordable dedicated sports audio tier, cheaper than SiriusXM’s all-music and all-access plans.

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