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Ferrari's Luce EV Meets Target, Shares Fall 8% Then Rise

7/31/2026

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Summary

Story summary

Ferrari S.p.A. said its Luce electric vehicle reached the 2026 target of just under 500 units within two months.
The launch triggered heavy online criticism and caused Ferrari shares to fall 8% in one day.
CEO Benedetto Vigna said he was very pleased with orders and would not change the launch.
Ferrari reported Q2 revenue of €1.94 billion, lifted its outlook to €7.6 billion, and shares rose 3%.

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Story summary

Ferrari S.p.A. said its Luce electric vehicle reached the 2026 target of just under 500 units within two months.
The launch triggered heavy online criticism and caused Ferrari shares to fall 8% in one day.
CEO Benedetto Vigna said he was very pleased with orders and would not change the launch.
Ferrari reported Q2 revenue of €1.94 billion, lifted its outlook to €7.6 billion, and shares rose 3%.