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PFL, Jake Paul’s MVP Merge to Challenge UFC

8/4/2026

25 5 Full Breakdown

Summary

Story summary

PFL merged with Jake Paul’s MVP to create a single combat-sports promotion.
MVP co-founder Nakisa Bidarian said the merger will not overtake the UFC but aims to chip away over 7-10 years.
The new entity lists about 400 fighters and will use short-form video and Paul’s social reach to attract fans.
UFC CEO Dana White dismissed the merger, noting the UFC’s $7.7 billion broadcast deal and scale.

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Story summary

PFL merged with Jake Paul’s MVP to create a single combat-sports promotion.
MVP co-founder Nakisa Bidarian said the merger will not overtake the UFC but aims to chip away over 7-10 years.
The new entity lists about 400 fighters and will use short-form video and Paul’s social reach to attract fans.
UFC CEO Dana White dismissed the merger, noting the UFC’s $7.7 billion broadcast deal and scale.