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McDonald's Q2 Sales Up 0.8%—Slowest Growth, Adds Digital Value Deals

8/6/2026

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Summary

Story summary

United States McDonald’s Corp reported Q2 comparable sales up 0.8%, its slowest growth since 2025.
CEO Chris Kempczinski said weak value-deal promotion and execution lapses caused about two-thirds of the traffic decline.
Kempczinski noted roughly one-third of restaurants failed to follow the everyday affordable price menu.
CFO Ian Borden announced new digital flash offers will start next week, targeting proven value meals.

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Story summary

United States McDonald’s Corp reported Q2 comparable sales up 0.8%, its slowest growth since 2025.
CEO Chris Kempczinski said weak value-deal promotion and execution lapses caused about two-thirds of the traffic decline.
Kempczinski noted roughly one-third of restaurants failed to follow the everyday affordable price menu.
CFO Ian Borden announced new digital flash offers will start next week, targeting proven value meals.