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Apple May Raise iPhone 17 Prices, Cut Production

8/8/2026

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Story summary
  • Apple may raise iPhone 17 prices on 10 August, according to Fixed Focus Digital leaker on Weibo.
  • The leaker also said Apple is cutting iPhone 17 production by 15%-30%.
  • Apple CEO Tim Cook told Reuters that a flood of memory-chip costs forced recent price hikes on Macs, iPads, Apple TV 4K and Vision Pro.
  • Analysts expect the September launch of iPhone 18 Pro, iPhone 18 Pro Max and a foldable iPhone, likely at higher prices.