Story perspectives
Fisher & Paykel cuts 44 jobs, buys Anthropic AI tokens
8/10/2026
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Story summary
- Daniel Witten-Hannah, chief executive of Fisher & Paykel Appliances, announced a cut of 44 roles, including 31 call-centre staff, for digital change.
- Fisher & Paykel is buying AI tokens from Anthropic to test efficiency in software and consumer help, calling AI an assistive technology that boosts productivity.
- The company moved into a new $220 million headquarters in Penrose, Auckland, and expects $1.8-$2 billion revenue this year.
