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Upper Deck Unveils 2026-27 MVP Hockey Card Set

8/12/2026, 12:18:19 AM

Release Details

Upper Deck launched the first NHL card product for the 2026-27 league year in early August. Hobby boxes became available on August 5 and the larger blaster boxes are scheduled to drop on August 12, 2026.

Featured Rookies

The set highlights several first-year players who are expected to draw strong interest from hobbyists:

  • Porter Martone – rookie right winger for the Philadelphia Flyers, touted as a top candidate for the league’s Rookie of the Year award.
  • Cole Hutson – Washington Capitals defenseman, noted as a “legitimate contender” for the Calder Memorial Trophy after finishing as the previous year’s runner-up.
  • Macklin Celebrini – San Jose Sharks forward, described as one of the best young talents in the NHL and a potential future consensus best player.
  • Ivan Demidov – Montreal Canadiens forward, the runner-up for the 2025-26 Calder Memorial Trophy, featured on a dedicated sticker.
  • Matthew Schaefer – 2025-26 Calder Memorial Trophy winner, whose cards have generated “enormous sales” and are included in a Super Script Parallel insert.

Product Variants & Inserts

Upper Deck’s checklist indicates that the set includes several parallel and insert categories:

  • Colors & Contours Green Parallel – a limited-edition version of the Celebrini card, available in e-Packs and hobby boxes.
  • Super Script Parallel /25 – a high-value parallel featuring Schaefer.
  • Stickers – each pack contains stickers, such as the Demidov design with a purple-hued background.

Collector Significance

The timing of the release aligns with the start of the NHL season, providing collectors an early opportunity to acquire rookie cards of players projected to become league stars. Upper Deck emphasizes that the MVP line’s “solid offering” and varied insert types cater to both casual fans and serious hobbyists seeking “beautiful pictures of players” and potential investment pieces.