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Story summary
- Instagram rolled out a new text-only wordmark on Thursday, announced by head Adam Mosseri.
- Mosseri said the wordmark is sharper, more modern while still referencing the original design.
- The change marks Instagram’s first logo refresh since the 2016 handwritten update.
- Public reaction mixes compliments with jokes that the new font reads like “Instagzam,” while Meta has not responded to comment requests.
