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North West Ambulance Advice After Madeley Chokes on Beef

8/18/2026

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Summary

Story summary

Richard Madeley, 70, nearly choked on a piece of rare beef during Good Morning Britain.
His sister Liz Lawrence, trained in the Heimlich manoeuvre, rescued him after he could not cough and saw black dots.
North West Ambulance Service advises encouraging coughing, then up to five back blows and up to five abdominal thrusts before calling 999.

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Story summary

Richard Madeley, 70, nearly choked on a piece of rare beef during Good Morning Britain.
His sister Liz Lawrence, trained in the Heimlich manoeuvre, rescued him after he could not cough and saw black dots.
North West Ambulance Service advises encouraging coughing, then up to five back blows and up to five abdominal thrusts before calling 999.