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Peacock Raises Monthly Fees to $8.99–$19.99

8/19/2026

30 6 Full Breakdown

Summary

Story summary

Peacock will raise monthly fees to $8.99 (Select), $12.99 (Premium) and $19.99 (Premium Plus) on August 18, 2026.
Existing subscribers will see the new rates on their next billing after September 17, 2026.
Comcast said Peacock posted its first profit and had 48 million subscribers by June 2026.
Peacock Premium will be bundled with YouTube Premium at no extra charge starting early 2027.

History

Historical Context

In July 2011 Netflix raised its basic streaming price, sparking backlash that led Reed Hastings to reverse a planned Qwikster split and causing about 800,000 of its roughly 12 million U.S. subscribers to cancel. The episode marked the first major price-increase precedent, shaping today’s tiered-pricing and bundle strategies across streaming platforms.

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Story summary

Peacock will raise monthly fees to $8.99 (Select), $12.99 (Premium) and $19.99 (Premium Plus) on August 18, 2026.
Existing subscribers will see the new rates on their next billing after September 17, 2026.
Comcast said Peacock posted its first profit and had 48 million subscribers by June 2026.
Peacock Premium will be bundled with YouTube Premium at no extra charge starting early 2027.

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